I'm a consumer insights and analytics professional with more than 10 years of experience in FMCG, tech and retail. My background is heavily quantitative (math) but over the years my focus has shifted towards providing strategic consultancy, including scoping projects, determining the best methodology and delivering recommendations and action plans. I have a desire to use my skills for good and do the good that capitalism can't deliver. I'm especially keen to "get my hands dirty" again with data and analytics.